portfolio
for review
by SmartyPants
Lael Rogers // Writer
I am a writer specializing in video with extensive experience writing for brands and agencies. With a range of experience spanning commercial productions to feature films, I bring a level of communication and specialized knowledge that elevates any video project.
My past clients include major brands such as microsoft, amazon, red bull, johnson & johnson, brooks running and more. My commercial work has been FEATURED IN PUBLICATIONS SUCH AS ADAGE, GEEKWIRE AND BUSINESS INSIDER AND HAS WON SEVERAL AWARDS INCLUDING AN EMMY™.
My AWARD WINNING FILMS HAVE PLAYED TOP TIER FESTIVALS AROUND THE WORLD INCLUDING FANTASIA INTERNATIONAL FILM FESTIVAL, FANTASTIC FEST and PALM SPRINGS SHORTFEST. I Am A FILM INDEPENDENT FELLOW, HAve RECEIVED A VIMEO STAFF PICK, AND my WORK HAS BEEN FEATURED IN PUBLICATIONS SUCH AS ROLLING STONE, INDIEWIRE AND THE SEATTLE TIMES.
POETIC VO
Microsoft and Bing wanted a profile piece about award winning landscape photographer devesh v. tripathi. I wrote this voice over based on pre-interview calls I had with devesh. the result was a meditation on creativity and thinking outside the box.
Role: Writer, Creative Director, Director
Naturalistic VO
Nordstrom wanted a series of informative videos that detailed their customer-centric app features. But since the app hadn’t launched yet, they needed written customer-based voice over. I created these characters and situations based on potential customer demographics.
Role: Writer
Role: Writer, Director
ANTHEMIC VO
a series of anthemic videos I wrote for optum healthcare detailing different pillars of their organization.
Role: Writer
Role: Writer
Role: Writer